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Why Global Mobile Marketing Starts With Localized Apps

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Saturday, April 14, 2012
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Why Global Mobile Marketing Starts With Localized Apps
Friday, April 13, 2012 8:58 PM
The world's population reached 7 billion in Oct. 2011, and according to an IDC report, one in every seven of those people owns a smart device. By now, we've all heard, "mobile is the future." What the IDC report should tell us is that mobile is...



Now You Can Google Like It's 1986
Friday, April 13, 2012 7:43 PM
No, this isn't the latest Google Doodle celebrating the anniversary of DOS. Instead, it's an imagining of what Google would look like if it was invented circa 1986. The design, by Squirrel-Monkey.com, has been kicking around for a few months, but...



'Who Needs Feminism?' New Tumblr Promotes Gender Equality
Friday, April 13, 2012 7:15 PM
Move over, Feminist Ryan Gosling -- there's a new Tumblr battling sexism. On Wednesday, 16 undergraduate students at Duke University launched Who Needs Feminism?, a campaign that encourages feminist and gender egalitarian discussion over social...



Now Brands Can Create Their Own Spotify Apps and Playlists
Friday, April 13, 2012 6:41 PM
Spotify will soon allow brands to create their own soundtracks using the streaming music platform. As reported by AdAge and confirmed by Spotify, brands including AT&T, Reebok, and Intel will launch apps featuring their custom playlists....



Mashable Is Seeking a Director of West Coast Sales
Friday, April 13, 2012 4:54 PM
Are you based in San Francisco and looking for your next career opportunity? If so, there may be a place for you on Mashable's growing sales team. We're looking for smart, resourceful candidates with ad sales and digital media experience for our...



Mashable Is Nominated for a Webby Award
Friday, April 13, 2012 12:56 PM
We're pleased to announce that Mashable has been nominated for a Webby Award in the Websites category for best business blog. Business coverage has always been core to Mashable since our days covering early Web 2.0 companies. Today, we continue...



Google's Amazing Growth, By The Numbers [INFOGRAPHIC]
Friday, April 13, 2012 12:40 PM
Google may not be the new kid on the block anymore, but it's still growing like one. As this infographic from Statista shows, the company continues its upward trajectory, at least if you go by revenues, stock price, net income and market share....



NAB: Broadcasters Conference Highlights Digital Content
Friday, April 13, 2012 12:19 PM
At the National Association of Broadcasters (NAB) Show, digital media professionals will present, educate and collaborate on the industry's latest technology. The show takes place April 14-19 in Las Vegas, Nev. Founded in 1923, NAB has certainly...



5 Modern TV Shows Recut as Classic Sitcoms
Friday, April 13, 2012 11:46 AM
It is fascinating how clever editing and a fresh soundtrack can dramatically change your perception of existing footage. Previously, we've collated movie trailers recut to resemble horror films. Now we're taking a look at popular television shows...



Elon Musk: Secrets of a Highly Effective Entrepreneur
Friday, April 13, 2012 11:27 AM
Elon Musk is a very busy man. He runs Tesla Motors, designs spaceships and oversees the burgeoning privatized space program at SpaceX and somehow still manages to visit Mashable's offices and even make the occasional Daily Show appearance. How...



Super-Mayor Cory Booker Gets Memed
Friday, April 13, 2012 10:56 AM
Cory Booker, the mayor of Newark, N.J, saved a woman from a burning house late Thursday night. The mayor is a highly active Twitter user, and commonly uses the social network to find and help Newark residents who are in need. Predictably, the...



Facebook Now Syncs Timeline and Email Addresses
Friday, April 13, 2012 9:12 AM
Facebook has introduced a new initiative that automatically syncs your Timeline address and your Facebook email address. The program, which will be rolling out over the next few weeks, means that if your Timeline address is...



Kaleidoscope, An App for Curated Street-Style Fashion, Arrives on iPhone
Friday, April 13, 2012 9:00 AM
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: Kaleidoscope Quick Pitch: A curated...



Today's Top Stories: Apple Rejects Ebook Price Fixing Charge
Friday, April 13, 2012 8:33 AM
Welcome to this morning's edition of "First To Know," a series in which we keep you in the know on what's happening in the digital world. Today, we're looking at three particularly interesting stories. Apple Dismisses Ebook Price Fixing Charge...



 
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